The Kate effect: Duchess regularly wears ‘affordable’ jewellery to appear more ‘relatable’

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Kate Middleton joined the Royal Family in 2011 when she married Prince William. Since then, she has had access to some of the most stunning pieces of jewellery including jewels she has borrowed from the Queen. More recently, the Duchess has often opted for more affordable high-street brands.

“The Kate effect can cause items to sell out almost immediately for many retailers.”

This applies to Kate’s clothing too which will regularly sell out after she is spotted wearing a particular piece.

Nick added: “Costume or fashion jewellery is a great addition to any jewellery lover’s collection, especially for that season.

“Wear them and love them, but for resale value and longevity go for the classic real gold and or silver options that will last more than a season.”

For one of her most recent appearances, the royal wore a £60 bright blue blazer to mark International Day of the Midwife.

The blazer had a wide collar, two large front pockets and six gold buttons down the front of it.

Blue was a fitting choice for the occasion as it is associated with health and it features on the NHS’s logo.

It seems Kate is a huge fan of this blazer as she owns it in multiple different colours.

She wore it in an apple green version last month, also from Zara costing just £59.99.

The Duchess also owns clothing pieces from retailers like Marks and Spencer and Boden.

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